I know I’ve been talking about Traffic Dynamite a lot, but what can I say, it’s the hot topic.
Just the other day I ranted about a lack of value and creativity and used Traffic Dynamite as my example. Now I’m taking their launch as an example again, but this time for something good. It doesn’t mean I like or dislike Traffic Dynamite , I’m simply using them as an example.
The other day I talked about the need to innovate when launching a new traffic exchange. It’s necessary because as a new TE, competition is tough when you’re trying to get people to sign up. When I say innovate, I don’t mean it has to be some revolutionary new concept that changes the TE world. I just want to see something different that makes me want to surf! If I’m interested in surfing, maybe others will be too.
I read the 24 hour update that Traffic Dynamite sent, and out of everything I read, the one thing that caught my eye was a comic that will display every 20 pages. It’s nothing crazy, but it’s a simple idea that made me curious enough to surf their traffic exchange today. It is something that can set itself apart, and makes me think that perhaps it will encourage others to surf as well.
This is a small example of what I’d like to see the traffic exchange industry evolve into. The idea that new and better ideas get introduced into the mix. I think it is especially necessary for the new traffic exchange that is trying to establish itself in the marketplace. It could be Savvy Clicks’ Memory game, I Love Hits’ new member page feature, Blue-Surf’s option for number of page views per nember, or a simple comic. These establish more value to their respective exchanges and make for a potentially better user experience.



June 19th, 2008 at 8:27 pm
TrafficDynamite is good and the comics are great. We also have them over here at GladiatorHits! The comics are a funny story. Dan Moses and the artist of the
comics where over at my house sittiing on my couch when the idea came to Dan Moses. We talked about all getting comics for our TE’s. So Rian at TrafficDynamite got to take the glory of the first with the comics and now GladiatorHits finally got their comics up and running also.
June 22nd, 2008 at 2:41 pm
That’s a funny story Dan. You guys are doing a great job over there, no matter how much I end up griping!